History -
Products & Services
2025
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September
Opened BHCPDII MUSEUM, an experiential museum showcasing the planning and development of model kits, within the new BHCPDII production factory.
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©SOTSU·SUNRISEExhibited the GUNDAM NEXT FUTURE PAVILION at Expo 2025 Osaka, Kansai, Japan.
©SOTSU·SUNRISE
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©SOTSU·SUNRISEThe new Gundam animated TV series Mobile Suit Gundam GQuuuuuuX began airing in April. Ahead of the TV broadcast, the theatrical advance edition Mobile Suit Gundam GQuuuuuuX —Beginning—,restructured for cinema, was released in January.
©SOTSU·SUNRISE
2024
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June
SHADOW OF THE ERDTREE, the large-scale DLC for ELDEN RING, a home console game published by Bandai Namco Entertainment Inc. and developed by FromSoftware, Inc., sold a total of five million copies globally in the three days following its release.
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©SOTSU·SUNRISEJanuaryReleased film Mobile Suit Gundam SEED FREEDOM.
©SOTSU·SUNRISE
2023
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July
Opened Bandai Namco Cross Store Camden,London in the United Kingdom, marking the first overseas opening of a Bandai Namco Cross Store.
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namco TOKYO, an amusement complex in Tokyu Kabukicho Tower, was opened.
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January
TAMASHII NATIONS STORE SHANGHAI, the first overseas flagship store for TAMASHII NATIONS, an integrated brand for collectible items for the mature fan base, opened in Shanghai, China.
2022
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©SOTSU·SUNRISE・MBSBroadcasting commenced for Mobile Suit Gundam THE WITCH FROM MERCURY,a new TV anime in the Gundam series.
©SOTSU·SUNRISE・MBS
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ONE PIECE Card Game was launched and became a major hit.
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JulyBandai Namco Cross Store, which offer in one venue products from Bandai Namco Group companies and experience-based events, opened in Yokohama and Hakata.
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A life-size ν Gundam statue was unveiled and GUNDAM PARK FUKUOKA, a Gundam-themed multi-purpose entertainment complex, was opened in Fukuoka City, Fukuoka Prefecture.
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Announces prospects for the Gundam Metaverse Project,the first scheme of the new IP Metaverse initiative aimed at connecting with fans through IP.
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March
Global sales of ELDEN RING, a home video game jointly developed by BANDAI NAMCO Entertainment Inc. and FromSoftware, Inc., surpassed 13.4 million units as of March 31, 2022.
2021
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A life-sized Freedom Gundam statue exhibit was opened in Shanghai, China.
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Started the Gunpla Recycling Project, through which Gundam plastic model runners (plastic model frame sections) are collected from customers and recycled.
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FebruaryOpened capsule toy store “Gashapon ‘no’ department store” Ikebukuro Flagship Store, one of the largest capsule toy specialty stores in the world, in Ikebukuro, Tokyo. With 3,010 installed machines, the store is recognized by Guinness World RecordsTM.
2020
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©SOTSU·SUNRISEOpened GUNDAM FACTORY YOKOHAMA, which exhibits an 18 meter life-size moving Gundam,in Yamashita Futo, Yokohama.
©SOTSU·SUNRISE
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May
Cumulative worldwide sales of DARK SOULS III, a home video game jointly developed by Bandai Namco Entertainment Inc. and FromSoftware, Inc., surpassed 10 million units.
2019
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©バードスタジオ/集英社・フジテレビ・東映アニメーションA DRAGON BALL event tour—DRAGON BALL WORLD ADVENTURE—was held in eight cities around the world.
©バードスタジオ/集英社・フジテレビ・東映アニメーション
2018
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July
Equity investment by SUNRISE in Sublimation Inc.,a CG production company.
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VS PARK, a variety sports facility, opened in EXPO CITY,Osaka.
2017
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Start of exhibition of actual-size Unicorn Gundam statue in Daiba, Tokyo.
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August
THE GUNDAM BASE TOKYO, Japan’s first official comprehensive facility centered on Gundam plastic models, opened in Daiba, Tokyo.
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© Bandai Namco Amusement Inc.JulyOpened VR ZONE SHINJUKU, a VR entertainment facility in Shinjuku, on a limited-time basis.
© Bandai Namco Amusement Inc.
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Opening of SPACE ATHLETIC TONDEMI, a nextgeneration athletic facility.
2016
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©バードスタジオ/集英社・OctoberDRAGON BALL Z DOKKAN BATTLE, a popular smartphone game app, surpassed 100 million downloads worldwide.
©バードスタジオ/集英社・
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Opened the VR ZONE Project i Can, a VR entertainment research facility, in Daiba, Tokyo, on a limited-time basis.
2015
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GIRLS und PANZER der Film was released and became a long-running hit in theaters for more than a year.
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©Bandai Namco Entertainment Inc.In one week after the start of online distribution,THE IDOLM@STER INDERELLA GIRLS: STARLIGHT STAGE game app for smartphones surpassed four million downloads.
©Bandai Namco Entertainment Inc.
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August
Start of distribution of IDOLiSH7 game app for smartphones. Developed into a hit as original Group IP.
2014
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August
Opened Nazo Tomo Cafe, a puzzle-solving cafe.
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January
THE IDOLM@STER MOVIE, a theatrical release,became a hit.
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©L5/YTP・TXYo-kai Watch-related products became major hits. Start of sales in Asia.
©L5/YTP・TX
2013
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June
In the U.S., broadcasts of PAC-MAN and the Ghostly Adventures, a new animation, were aired.
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©2013 プロジェクトラブライブ!In visual and music content, Love Live! School Idol Project became popular.
©2013 プロジェクトラブライブ!
2012
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Gundam Front Tokyo, a leading-edge entertainment space based on the Gundam series, was opened in Daiba, Tokyo.
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©BNP/BANDAI, DENTSU, TV TOKYOProducts related to Aikatsu!, which is an original Group IP, became major hits.
©BNP/BANDAI, DENTSU, TV TOKYO
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THE IDOLM@ STER drew attention in a variety of categories, such as home video games and social games.
2011
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©SUNRISE/T&BPARTNERSTIGER & BUNNY, a TV animation from SUNRISE, was a hit.
©SUNRISE/T&BPARTNERS
2010
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November
NARUTO Shippuden: Ultimate Ninja Storm 2 for the PlayStation 3 and Xbox 360 sold more than one million units worldwide in the first month after its launch.
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As the first step in character-based entertainment areas,we began to introduce Tamagotchi Idol Park and Narikiri Athletic Ultra Heroes.
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Mobile Suit Gundam UC (Unicorn) Vol. 1 implemented simultaneous global cross-media development.
2009
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©創通・サンライズJulyAs part of the Green Tokyo Gundam Project,a full-size, 18-meter-high Gundam statue was installed in Shiokaze Park, Tokyo.
©創通・サンライズ
2008
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November
BEN10 character toys were hit products in markets worldwide.
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October
Cumulative sales of BD/DVD software CODE GEASS:Lelouch of the Rebellion series surpassed one million units.
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September
Launched the Battle Spirits card game.
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©Bandai Namco Entertainment Inc.JulyLaunched Soulcalibur IV for the PlayStation 3 and Xbox 360, and sales surpassed two million units.
©Bandai Namco Entertainment Inc.
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Opened the Wonder Park Plus amusement facility in Hong Kong.
2007
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April
BANDAI started operation of Omochanomachi Bandai Museum, in Tochigi Prefecture.
2006
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November
Introduced Mobile Suit Gundam Senjo no Kizuna,an amusement machine that was developed through a collaborative effort by NAMCO BANDAI Games and BANPRESTO.
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September
Opened NAMCO Wonder Park Hero’s Base, a large-scale facility combining amusement and character merchandising, in Kawasaki City, Kanagawa Prefecture.
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©バードスタジオ/DATA CARDDASS, a new card machine, became hugely popular.
©バードスタジオ/
2005
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©創通・サンライズNovemberWith its 10th installment of for-sale DVDs in the series,cumulative shipment volume of Mobile Suit Gundam SEED DESTINY surpassed
©創通・サンライズ
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February
Opened Tokyo Panya Street in Funabashi City,Chiba Prefecture.
2004
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December
Opened Kobe Sweets Harbor in Kobe City,Hyogo Prefecture.
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July
Introduced Wangan Midnight MAXIMUM TUNE, a racing game machine.
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March
Launched Katamari Damashii for the PlayStation 2.
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February
Opened Naniwa Gyoza Stadium in Umeda, Osaka.
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November
Shuku Keitai Kaitsuu! Tamagotchi Plus launched.
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Steamboy released (directed by Katsuhiro Otomo).
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Opened World Toy Museum in Karuizawa, exhibiting antique toys (closed in November 2007).
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Kaette Kita! Tamagotchi Plus launched.
2003
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December
Introduced Dragon Chronicle, a multiplayer fighting video game machine.
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November
Opened Jiyugaoka Sweets Forest in Meguro-ku, Tokyo.
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August
Launched Tales of Symphonia for the Nintendo GameCube.
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July
Introduced Big Sweet Land, a large-size-prize game that could be played by up to six players at once.
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Simultaneously launched versions of the Soulcalibur 2 home video game for three different platforms.
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Launched Tales of Destiny 2 for the PlayStation 2.
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Opened Ikebukuro Gyoza Stadium in Namco NAMJATOWN.
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©Project .hackCumulative total shipments of original character .hack game software in Japan and the U.S. reached one million units.
©Project .hack
2002
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Opened Namco Wonder Park Sapporo.
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©Bandai Namco Entertainment Inc.Introduced Bihada Wakusei, a high-definition seal printing machine.
©Bandai Namco Entertainment Inc.
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January
Launched Kotoba no Puzzle: Mojipittan, a home video game.
2001
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October
In collaboration with Benesse Corporation,opened Shima-Shima Town, a communication park for preschool children, in Kawasaki City.
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©Bandai Namco Entertainment Inc.FebruaryIntroduced the TAIKO: DRUM MASTER amusement machine.
©Bandai Namco Entertainment Inc.
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Formed Team Namja, a group of producers of commercial spaces.As the first project, opened Yokohama Curry Museum (operator:Matahari Co., Ltd.).
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©創通・サンライズAugust1/12-scale Zaku model (overall height: approximately 1.5 m) was exhibited at the “C3 PRE” character culture event and became a topic of conversation.
©創通・サンライズ
2000
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Launched MotoGP for the PlayStation 2.
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Opened the Chi-Kou-Raku Internet facility in Nagoya(closed in 2011).
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©Bandai Namco Entertainment Inc.JuneSimultaneously launched versions of the Mr. Driller home video game for three different platforms.
©Bandai Namco Entertainment Inc.
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March
Launched Ridge Racer V for the PlayStation 2 at the same time as the hardware launch.
1999
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December
Launched Namco Station, a mobile phone site for i-mode service. Expanded content business.
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August
Launched Soulcalibur, a weapon-based fighting game for the Dreamcast.
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November
Primo Puel talking stuffed toys launched.
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DIGIMON ADVENTURE became an animation.
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Start of service for Dokodemo Aso Vegas, the first content for NTT DOCOMO’s i-mode.
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WonderSwan, a new mobile game machine, launched.
1997
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August
Opened Namco Station at the County Hall, a large-scale entertainment facility in a former county hall building in London, U.K.rizes by SIGGRAPH,a CG conference in the U.S.
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June
Launched Tamapichi,a PHS phone that incorporated Tamagotchi functions.
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©BANDAIAprilHyper Yo-Yo launched.
©BANDAI
1996
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Opened Namco Wondertower Kyoto, an urban comprehensive amusement facility.
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JulyOpened Namco NAMJATOWN, one of Japan’s largest indoor theme parks, in Ikebukuro, Tokyo.
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©BANDAINovemberTamagotchi launched.
©BANDAI
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March
Launch of the Pippin Atmark.
1995
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December
Launched Tales of Phantasia, the first product in the Tales of... series for the Super Famicon.
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Developed Alpine Racer, an experience game machine.
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©Bandai Namco Entertainment Inc.Introduced TEKKEN, a polygon martial arts game using System 11,a 3D CG system board developed jointly with Sony Computer Entertainment Inc.
©Bandai Namco Entertainment Inc.
1994
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Launched Ridge Racer for the PlayStation at the same time as the hardware launch.
1993
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Opened Tamago Teikoku, which offered a land of entertainment alchemy, on a site adjacent to Namco Wonder Eggs.
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©Bandai Namco Entertainment Inc.Introduced Ridge Racer, a racing game machine including System 22,a real-time, 3D CG system board.
©Bandai Namco Entertainment Inc.
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Opened Namco Wonder City Tsurumi, a comprehensive amusement facility in Tsurumi-ku, Yokohama, with NAMCO acting as developer for the first time.
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©1993 SABAN INTProducts related to Power Rangers became major hits in the U.S.
©1993 SABAN INT
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©武内直子・PNP・テレビ朝日・東映アニメーションProducts related to Pretty Guardian Sailor Moon became major hits.
©武内直子・PNP・テレビ朝日・東映アニメーション
1992
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FebruaryOpened Namco Wonder Eggs, the first urban theme park, for a limited time in Futakotamagawa, Tokyo.
1991
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April
Chara-Can, which packaged toys with drinks through a tie-up with Suntory, are a big hit.
1990
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Developed the Cosmo Gangs action game machine.
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Sally the Witch Spikatact surpassed one million units.
1989
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©Bandai Namco Entertainment Inc.Developed the Wani Wani Panic action game.
©Bandai Namco Entertainment Inc.
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Jointly developed Eunos Roadstar Driving Simulator in cooperation with Mazda Motor Corp.
1988
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July
Sales of CARDDASS started.
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©Bandai Namco Entertainment Inc.Developed Winning Run, the first racing game to use polygon technology.
©Bandai Namco Entertainment Inc.
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Presented first original video product, Mirai Ninja: Keiunkiningaiden,at the Tokyo International Fantastic Film Festival. Also launched as an amusement machine.
1987
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©Bandai Namco Entertainment Inc.Developed Final Lap, the industry’s first driving game with built-in communications functions.
©Bandai Namco Entertainment Inc.
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Released Royal Space Force: The Wings of Oneamis,a full-length original animation feature.
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Products related to Saint Seiya (Knights of the Zodiac) series became hits.
1986
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©Bandai Namco Entertainment Inc.Launched Professional Baseball Family Stadium,a Famicon software.
©Bandai Namco Entertainment Inc.
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Introduced Sweet Land, a candy prize machine.
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FebruaryNekonyanbo became a major hit.
1985
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Developed Talking Aid, a mobile communication device.
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November
First Famicon software, Kinnikuman-Muscle Tag Match,launched. Became a major hit with sales of one million units.
1984
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Introduced the first product in the Tower of Druaga series of RPG game machines.
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©Bandai Namco Entertainment Inc.Launched Galaxian, the first home video game for the Famicon.
©Bandai Namco Entertainment Inc.
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April
Launched Air Condition series, which was created from original video software music and video.
1983
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Developed robot for Cosmo Hoshimaru,the mascot character for the International Science Technology Exposition.
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©Bandai Namco Entertainment Inc.Introduced the Xevious shooting game machine. Became highly popular due to beautiful graphics and story.
©Bandai Namco Entertainment Inc.
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December
Launched Darosu, an industry-first original video animation.
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April
Kinnikuman capsule toy launched; became a major hit.
1982
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Introduced the Pole Position racing game machine.
1981
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Introduced the Mappy maze-solving robot.
1980
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©Bandai Namco Entertainment Inc.Introduced the Nyamco maze-solving robot.
©Bandai Namco Entertainment Inc.
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Introduced PAC-MAN. Became a major hit in Japan and overseas.
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©創通・サンライズJulyGundam plastic models launched, starting a major boom.
©創通・サンライズ
1979
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Candy-Candy Nurse’s Bag became one of the biggestever hit products among girls’ character toys.
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Developed Pitch In, a machine that measured the speed of a pitched ball.
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©Bandai Namco Entertainment Inc.Introduced Galaxian, a shooting game machine.Became popular, centered on young consumers,and became a major hit in Japan and overseas.
©Bandai Namco Entertainment Inc.
1978
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Launch of LSI Baseball, which later became a hit electronic game.
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Introduced Gee-Bee, the first original amusement machine.
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Developed Submarine, a submarine game machine.
1977
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Launch of Mogura-Tataki Game, which became a major hit in the following year, 1978, and was included in Nikkei’s list of hit products.
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Developed Shoot Away, a mirror-projection-type gun hooting game.
1976
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©Bandai Namco Entertainment Inc.Developed F-1 driving simulation game machine. Became popular in Japan and overseas.
©Bandai Namco Entertainment Inc.
1975
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Began full-scale research into robot technologies.Developed President Lincoln Robot.
1974
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©ダイナミック企画CHOGOKIN Mazinger Z became a major hit.
©ダイナミック企画
1973
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March
MiniMini Fish launched.
1970
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©Bandai Namco Entertainment Inc.Developed Racer, a driving simulation game. Projection equipment using 3D models that were innovative for the time period became popular, and it became a hit machine.
©Bandai Namco Entertainment Inc.
1968
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Naughty Flipper series was a big hit, winning a gold medal at the New York International Innovative Products Exhibition.
1967
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Thunderbirds series of electrically powered toys launched.
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Water Motor series became a hit.
1966
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July
Crazy Foam launched. Sold 2.4 million units in three months due to intensive campaign, centered on TV promotion.
1965
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Established the Production Department. Periscope, eveloped by the Production Department, became a major hit.
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January
Racing Car Set enjoyed an enormous boom in sales.
1964
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January
Remote control (RC) toy car became a major hit.
1963
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Installed the Roadway Ride on the rooftop of Mitsukoshi Department Store in Nihonbashi, Tokyo. Subsequently expanded business to each Mitsukoshi store.
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Astroboy was launched as BANDAI’s first TV character toy.
1959
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July
Metal model cars were commercialized and products with the labels of car series from around the world were launched.
1955
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NovemberA product guarantee system—an industry first—was launched in conjunction with the Toyopet Crown (1956 version) model car.
1951
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April
B26, the first BANDAI original metallic toy, was launched.
1950
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September
First original BANDAI product was launched:Rhythm Ball.