Sustainability Site

Our Materiality

Confirmation of Status and Reviews as Appropriate

Each Group company is implementing measures tailored to the characteristics of its own business in accordance with its material issues. The results are analyzed for each fiscal year, for the entire Group and for each business segment, leading to improved measures for the following fiscal year and beyond. The results of analyses are discussed by the Group Sustainability Committee, and then reports are made to the Board of Directors, which deliberates and supervises as necessary.

Indicators, Targets, and Results for the Five Material Issues

Harmony with Nature
Important themes FY2025 targets FY2024 results
Enhanced response to climate change

Reduction of GHG emissions

 
Scope 1 and Scope 2
  • FY2025: 46,500 tons (30% reduction compared to FY2019)
Medium- to long-term targets

FY2030: 32,500 tons (50% reduction compared to FY2019; ahead of schedule)
FY2035: 27,000 tons (55% reduction compared to FY2019; newly established based on government guidelines)
FY2050: Net zero emissions

Scope 1 and Scope 2
  • FY2024 estimated results: 49,500 tons (25.3% reduction compared to FY2019)
    (FY2024 target: 48,700 tons [26.5% reduction compared to FY2019])
Scope 3
  • Promotion of response in Scope 3 (increase accuracy of calculations and explore measures to reduce Scope 3 emissions in the supply chain)
Scope 3
  • Continued to disclose Scope 3 response (subject to calculation: business management companies + BSP)
  • Calculated Scope 3 emissions in EU (Digital Business)
Sustainable use of resources and raw materials

Promotion of the circular economy

 
Reduction in petroleum-based plastic use
  • Utilized recycled plastics and alternative materials
Reduction in petroleum-based plastic use
  • Amount of plastics used by major domestic Group companies: 58,509 tons in FY2023
  • Reduction of prize bags used at domestic amusement facilities: 55 tons in FY2023 (FY2024 target: 47 tons)
Promotion of product recycling
Promotion of product recycling
  • Gunpla recycling project estimated results in FY2024: 42 tons (FY2023 results: 40 tons)
  • Capsule recycling project estimated results in FY2024: 46 tons (FY2023 results: 42 tons)
  • Started recycling pillow-type packaging for cards

Promotion of environmentally friendly products

 
Promotion of environmentally friendly design in products and services
Environmentally friendly design in products and services
  • Products and packaging

    -Used sustainable materials such as alternative plastics, biomass inks, and FSC-certified paper

  • Stuffed toys

    -Used recycled cotton in development and production

  • Eco Amusement Machines

    -Revised the conventional standards and revamped consoles as Eco Amusement Machines, with the first being Clena Grand.

Promotion of green purchasing for office supplies
Green purchasing
  • Domestic Group companies: Compiling results for FY2024 (FY2023 results: 6.6%)

Waste reduction

 
Promotion of waste recycling at each business site
  • Reduced paper usage
  • Started shrink wrap recycling at logistics centers
  • Converted plastic waste generated at factories to RPF: 105 tons in FY2024
Safe & Responsible Products
Important themes FY2025 targets FY2024 results
Provision of products and services based on appropriate ethical representation

Establishment and operation of system for Groupwide sharing of information

  • Held Group Ethics Working Group and Ethics Roundtable Discussions
  • Developed word checker system (scheduled to begin operation in FY2025)
  • Operation of AI-powered ethics diagnostic system
Safety and security of products and services

Initiatives toward safe and secure manufacturing

 
  • Improvement in product quality in Japan and overseas
  • Unified US, European, and Chinese quality standards for toys
  • Implementation of employee training
  • Promoted AOU Youth Advisor certification acquisition

    -100% acquisition rate for target store managers

  • Promoted activities raising awareness among employees

    -Implemented seminars, quality exhibitions, etc.

Enhanced customer satisfaction

Improvement in customer satisfaction level

  • Raised the inquiry index about home video games and app games, etc.
  • Improved customer satisfaction level (promoter rate) at amusement facilities
Intellectual Property for Social Good
Important themes FY2025 targets FY2024 results
Appropriate use of IP and mutual use of patents

Social contributions using IP and technology
(excluding educational assistance)

  • Continued to participate in the Playing For The Planet Alliance

    -Held activities to raise awareness of the environment using PAC-MAN

Protection of IP

Enhanced IP protection

  • Supported conversion of IP rights worldwide
  • Took action to eliminate infringement of counterfeit goods and illegal videos
  • Held activities to raise awareness among employees (seminars, etc.) regarding IP
Fostering a Culture of Respect
Important themes FY2025 targets FY2024 results
Realizing employee-friendly workplace environments

Promotion of childcare leave acquisition

  • Promoted activities to raise awareness among Group employees

    -Disseminated information using e-learning and in-house newsletters

  • Acquisition rate of childcare leave by male employees: 5% increase from the previous fiscal year
  • Acquisition rate of childcare leave by male employees of domestic Group companies: Compiling results for FY2024 (64% in FY2023 and 37% in FY2022)

Review of paid leave structure

  • Introduced leave system including for fertility treatment at all domestic Group companies
Human resources development

Development of human resources who can share “dreams, fun, and inspiration” with the world

  • Implemented Group joint programs (target: participation rate of 90% or higher)

    -New employee training (BNAP) participation rate: 97% (258 out of 265 eligible employees participated)

    -5th year training participation rate: 92% (189 out of 206 eligible employees participated)

    -New manager training participation rate: 96% (158 out of 165 eligible employees participated)

  • In-house human resource development for animators, etc. (drawing and art schools)
Promotion of diversity and inclusion

Promotion of employment for people with disabilities

  • Held activities to raise awareness among Group employees

    -Held study sessions for HR personnel, workplace training, etc.

  • Employment rate of people with disabilities: 2.5%

    -(statutory employment rate)

  • Employment rate of people with disabilities: Compiling results for FY2024 (expected to fall short of initial target: statutory employment rate of 2.3%)

Engagement survey

 
Increase positive response rate
  • Diverse values and ways of thinking are respected: 72%
  • The company provides opportunities for success regardless of gender: 80%
  • Diverse values and ways of thinking are respected: 70% (75% in FY2023)
  • he company provides opportunities for success regardless of gender: 78% (80.9% in FY2023)
Supply chains (labor)

Human rights initiatives

 
  • Establishment of a supply chain that respects human rights
  • Establishment of a supply chain that respects human rights

    -Set up the Compliance Hotline

    -Conducted survey of the supply chain to increase understanding

    -Labor environment audits at new arcade game production plants: 100% implementation rate in FY2024 (100% in FY2023)

    -Strengthened responses to creators’ human rights

  • Implementation of employee training
  • Implementation of employee training

    -Implemented internal activities to raise awareness using e-learning, seminars, and online company newsletters

Building Stronger Communities
Important themes FY2025 targets FY2024 results
Collaboration with local communities

Implementation of social contribution activities deeply rooted in local communities

  • IDOLM@STER regional revitalization activities (DeraMas, Disaster Prevention Festiv@l 2024, etc.)
  • IDOLM@STER Manhole Project
  • Gundam Manhole Project
  • Held volunteer activities such as clean ups around the Company business sites
Educational assistance for the next generation

Educational support for children

  • Gunpla Academia: 230,000 people in FY2024 (FY2024 target: 200,000 people)
  • Held Kuma no Gakkou Jackie events: 86 events in FY2024 (FY2024 target: 85 events)
  • Held special Thomas Edison exhibition and lecture: 108 participants over two days
  • Developed teaching materials for elementary school students to learn about universal design through Othello, and distributed the materials free of charge to schools: 41 schools in FY2024
  • Conducted outreach classes at elementary schools and nursery schools: 16 schools and 3 nursery schools in FY2024 (FY2024 target: 8 schools)
  • Donated basketballs to elementary schools in Shimane Prefecture: 211 schools in FY2024
  • Held manufacturing classes for elementary school students (including environmental education): 3 classes in FY2024 (FY2024 target: 1 class)
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